The only way to do great work is to love what you do. If you haven't found it yet, keep looking.
Jobs is urging something far lonelier than mere career satisfaction—he's asking you to endure uncertainty rather than settle into competence. The phrase "keep looking" assumes you might spend years in the wrong work, and that this waste is preferable to the comfort of a decent paycheck. A graphic designer who leaves a stable position because the work feels hollow, then struggles through three failed ventures before finding her calling, understands what Jobs really means: the cost of waiting is higher than the cost of wandering.
“When you arise in the morning, think of what a precious privilege it is to be alive — to breathe, to...”
Marcus Aurelius“Drive your business. Let not your business drive you.”
Benjamin Franklin“Luck is what happens when preparation meets opportunity.”
Seneca“An investment in knowledge pays the best interest.”
Benjamin Franklin